by Pharmaguapa | May 31, 2017 | General, Patient centric, Strategy
My last post was all about the value of respecting your customers, particularly if you are an airline, and was based upon my terrible experience with Turkish Airlines. To complete that article I should add that my experience with Turkish Airlines continued to be bad...
by Pharmaguapa | Jan 25, 2016 | General, Patient centric, Social Media
This morning I spotted an article in The Telegraph about how patients may have been fitted with faulty hip replacements due to a manufacturing error at the De Puy plant. According to the article De Puy is not being exactly responsive in answering questions on this...
by Pharmaguapa | Jan 24, 2016 | Social Media, Strategy
This week I had the immense pleasure of attending SMI’s Social Media in the Pharmaceutical Industry conference. As always I enjoyed the event, catching up with many of the #hcsmeu twitterati and hearing insights from the industry and patients. The event started...
by Pharmaguapa | May 4, 2015 | Uncategorized
My first response when I have a customer complaint or question is to go online and direct a tweet to the responsible company with my issue. I have been doing this for quite a few years and it is great to start seeing some real improvement in customer service response...
by Pharmaguapa | Apr 30, 2015 | Uncategorized
Having recently joined the job seeker pool I was buoyed by a number of really positive articles talking about how this year is going to see an increase in recruitment as well as a skills gap and employees having more choice and higher negotiation powers. Awesome says...