by Pharmaguapa | Feb 2, 2020 | Autoimmune Disease, marketing, Multichannel, Strategy
Those of us living in the UK are going through a huge change as we negotiate Brexit and leave the EU. Like any massive, fundamental change this will require time and skillful planning and change management. After decades within a system, and a certain status quo, we...
by Pharmaguapa | Nov 6, 2019 | Autoimmune Disease, Leadership, Patient centric
Those of you who follow me on Twitter will have seen that yesterday I attend the PM Society’s event on patient collaboration. I found it a well put together event with a good balance of presenters from all the main stakeholder groups (perhaps with the exception...
by Pharmaguapa | May 26, 2018 | Autoimmune Disease, hashimoto's, Patient centric
I am very open about my disease and the painful journey I have had to go through to get my health back. It is because of what I went through that I am now so passionate about educating anyone who will listen, and it is because of my journey that I am so passionate...
by Pharmaguapa | Jun 4, 2015 | Autoimmune Disease, hashimoto's
Brilliant post about #autoimmune disease and #hashimoto’s – a must read IMHO
by Pharmaguapa | Dec 3, 2013 | Autoimmune Disease, Facebook, General, hashimoto's, Patient centric, Social Media
I was recently involved in a workshop for a pharmaceutical product and one element we talked about was the emotional journey a patient goes on, and how digital tools played a role in that journey. This really resonated with me as a patient. We are of course all...
