by Pharmaguapa | May 15, 2020 | Uncategorized
Let us take a trip down memory lane. Let us go back a decade to the end of the 2000’s in the early days of pharma social media. These were challenging times but also incredibly exciting. Social media was starting to take off and offering huge opportunities to...
by Pharmaguapa | Nov 9, 2019 | Uncategorized
Something new is coming I have now been writing this blog for many years and during that time I have not updated or re-branded this website. This was partially because for many years it served its purpose as was – somewhere to host my blog posts – but...
by Pharmaguapa | Sep 16, 2019 | marketing, Uncategorized
This week I popped up to London for a bit of sightseeing and to catch up with friends from my McKinsey days. A trip to London is also never complete with a visit to my favourite shop – Karen Millen on Oxford Circus. Sadly this will have been my last visit to the...
by Pharmaguapa | May 15, 2019 | Uncategorized
Last weekend, after nearly 9 years of living in Switzerland, I finally made it to Zermatt to see the famous Matterhorn. It was of course stunning, but it also got me thinking how life is a bit like a mountain. At first it seems like this huge insurmountable obstacle,...
by Pharmaguapa | Jan 16, 2019 | Uncategorized
In June my long-term contract with Boehringer Ingelheim comes to an end so I have started actively looking for a new role. In case you are not aware job hunting really sucks! One of the main reasons for this, IMHO, is the incredibly painful online systems most...
by Pharmaguapa | Sep 13, 2018 | Uncategorized
I am currently at Intelligent Health’s AI conference in Basel so thought I should write a blog post on the topic. I first got really interested in AI at SXSW a few years ago when I saw the applications of AI in chatbots for patient groups with limited access to...
