by Pharmaguapa | Sep 11, 2017 | animal rescue, Facebook, Social Media, Uncategorized
One of the main services that I offer my clients is social media coaching and reverse mentoring around social media (and other digital). I often get asked by my mentees what the point of some of the social media channels is. Obviously as a patient advocate I have...
by Pharmaguapa | Apr 4, 2017 | Facebook, hashimoto's, Patient centric, Social Media
So I was meant to write a summary of SXSW but I wanted to write about a post I saw today on J&J’s Facebook about autoimmune diseases (and in case you can’t be bothered to scroll through Facebook here the post on the J&J blog). There were a couple of...
by Pharmaguapa | Nov 3, 2016 | Facebook, Patient centric, Social Media
This week I saw a really powerful video called “I had a black dog, his name was depression” which was developed by the WHO to talk about depression. Despite this video being a bit “long” at just over 4 minutes I watched it through to the very...
by Pharmaguapa | Oct 19, 2014 | Facebook, General, Social Media
Last week I wrote about the hopeless task I faced in trying to find homes for 60 Romanian rescue dogs who were about to lose their shelter. I truly did not think we could save them. I certainly did not think we would be able to find places for the very traumatised...
by Pharmaguapa | Sep 18, 2014 | Content, Facebook, Multichannel, Pinterest, Social Media, Twitter
I was asked by a twitter friend if I could provide some articles or examples of some of the things pharmaceutical companies are doing these days on social media. I thought why not do one better and just write a post about it? I am always using...
by Pharmaguapa | Dec 3, 2013 | Autoimmune Disease, Facebook, General, hashimoto's, Patient centric, Social Media
I was recently involved in a workshop for a pharmaceutical product and one element we talked about was the emotional journey a patient goes on, and how digital tools played a role in that journey. This really resonated with me as a patient. We are of course all...