by Pharmaguapa | Oct 31, 2019 | Content, General, Leadership, marketing, Strategy
I have recently seen a number of articles on the death of PowerPoint or how terrible PowerPoint is and I just had to counter with … I love PowerPoint! PowerPoint is an amazing tool to support presenters or present insights in a more visually appealing way that...
by Pharmaguapa | Jul 9, 2019 | marketing, Multichannel, Strategy
When I started my career in the pharmaceutical industry I was told I would never work in pharma marketing without having been a sales rep. The fact that I hold a Masters in International Marketing, grew up in the industry (I followed in my father’s footsteps)...