by Pharmaguapa | Jan 16, 2019 | Uncategorized
In June my long-term contract with Boehringer Ingelheim comes to an end so I have started actively looking for a new role. In case you are not aware job hunting really sucks! One of the main reasons for this, IMHO, is the incredibly painful online systems most...
by Pharmaguapa | Sep 13, 2018 | Uncategorized
I am currently at Intelligent Health’s AI conference in Basel so thought I should write a blog post on the topic. I first got really interested in AI at SXSW a few years ago when I saw the applications of AI in chatbots for patient groups with limited access to...
by Pharmaguapa | Aug 21, 2018 | Uncategorized
Today I gave a presentation on Key Online Influencers (KOI) to my reverse mentoring group and one comment I got was “why on earth aren’t we doing this?!”. Great question. While many other industries have embraced the age of the online influencer pharma has not. Now we...
by Pharmaguapa | Aug 1, 2018 | Uncategorized
Back in June I read an article on the BBC about influencers and the potential backlash against them. It is fascinating to see the rise of the influencers on social media and the impact they are now having on people’s lives. It is a sign of our times that some...
by Pharmaguapa | Apr 5, 2018 | Artificial Intelligence, General, marketing, Reverse Mentoring, Strategy, Uncategorized
Today in one of my mentoring sessions we were looking at the use of Artificial Intelligence in the pharma industry. This in itself is a fascinating area to look at but equally fascinating was the discussion the topic generated – namely the changing dynamics of...
by Pharmaguapa | Mar 26, 2018 | General, Reverse Mentoring, Uncategorized
One of my main activities at the moment is supporting clients set up and run Reverse Mentoring programmes. As part of this one of the things I do is lead and support groups of Mentors, many of them digital natives, and part of this includes building and driving an...